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Personal Branding for College Graduates

Competitive Resumes

For college students, building, managing, and marketing his or her personal branding efforts can be quite complex.

The Personal Branding Manifesto for Executive Job Search – Part 2

Executive Career Brand

How to Define Your Unique Personal Brand. In Part 1 of this series, I covered: Personal Branding Hype and Myths vs. Reality. Be genuine.

2017 86

Showcase Your Personal Brand with LinkedIn Comments

Executive Career Brand

[This article was originally published for my gig as the  Personal Branding Expert  on]. LinkedIn Group Discussions. Bottom Line.

2016 97

Personal Branding FAQs for Executive Job Search

Executive Career Brand

This first in my series of Executive Job Search FAQs (Frequently Asked Questions) focuses on two personal branding issues I’m asked most often.

2016 101

How To Be The Brand Manager Of YOU

Career Realism

You’ve reached a point in your career where you have a defined and consistent personal brand. You need to be a steward of the brand.

The New 10-Step Executive Personal Branding Worksheet

Executive Career Brand

You’re every bit as much a brand as Nike, Coke, Pepsi, or the Body Shop. What are your top personal brand attributes?

How to Use Employer Brand Management to Attract and Retain Top Talent

The Undercover Recruiter

How can your organisation use employer brand management to attract, recruit and retain the best talent? View Article.

2015 49

How to Balance Personal Branding With Personal SEO

Executive Career Brand

[This article was first posted for my gig as the Personal Branding Expert on]. Spice Up Your Personal Brand Content.

2016 112

The Value of Blogging Your Personal Brand on LinkedIn

Executive Career Brand

that is, your personal brand. Just like running your own blogsite, you’ll be building your personal brand.

2016 98

Online Reputation Management FAQs for Executive Job Search

Executive Career Brand

Personal Branding FAQs. Questions My Clients Often Ask Me About Managing Their Online Reputation. 1. I don’t like to put myself “out there”.

Online Presence and Personal Brand Management: 5 Things to Remember

Executive Career Brand

Here are 5 things to keep in mind when managing your online presence while building your personal brand online: 1. Why is this? ? 

2013 96

Personal Branding: How to Brand Your LinkedIn Summary Section

Executive Career Brand

[The following article was originally published for my Personal Branding Expert gig on]. fit hiring choice for them. and metrics?driven

Think Like an Executive Resume Branding Pro – What Is Personal Branding … Really?

Executive Career Brand

Part 2 – What Personal Branding Is and Is NOT. Today, I’ll discuss the next step – understanding personal branding. graphic on  Pixabay.

2015 108

How to Build Personal Brand Content for Executive Job Search

Executive Career Brand

Build Executive Brand Content From the Inside Out. Now you’re ready to write the content for your executive brand communications plan.

2015 116

How to Land, Brand and Ace Executive Job Interviews

Executive Career Brand

Prepare to excel with market intelligence, personal branding and social proof. How To Brand Your Executive Job Interviews to Land the Gig.

2015 106

Dare to Express Your True Personal Brand

Executive Career Brand

My c-suite and senior-level executive clients work hard with me through my personal branding and job search readiness proces s. Over 50?

2015 93

Look, I Found My Personal Brand Doppelganger!

Executive Career Brand

Right away you think,  “That guy’s personal brand is the same as mine!”. Branding is all about differentiating yourself and being authentic.

2016 75

Personal Branding For Dummies

Career Realism

Personal Branding For Dummies. CEO of a National Case Management Company. Work It Daily. Stay at Home Mom providing educational daycare.

10 Best Ways to Build Your Personal Brand Online

Executive Career Brand

[This is my latest article as''s Personal Branding Expert ]. Here are 10 of the best ways to build your personal brand online.

2014 146

Brand Management: Work on the Side

Careers Done Write

Consider how this second job can impact your brand. Lastly, always protect your professional brand when choosing a job. The Bottom Line.

How and Why Personal Branding Works

Executive Career Brand

But there are many aspects to branding that you may not have considered, as you use it while navigating your job search. Ignore the Hype!

2015 68

New Year. Time to Revisit and Refresh Your Personal Brand

Executive Career Brand

Whether or not a job search is looming in front of you this year, for career health and fulfillment it’s wise to revisit your brand each year.

2016 99

3 Examples Of Great Personal Branding

Career Realism

3 Examples Of Great Personal Branding. Personal branding can be a real stumper for many people. Great Personal Branding Examples.

2016 41

How to Keep Your Personal Brand Alive During Unemployment

Executive Career Brand

[This article first appeared on, for my Personal Branding Expert gig.]. Work on Targeting and Your Personal Brand Messaging.

2015 109

Think Like an Executive Resume Branding Pro – Build Your Personal Brand

Executive Career Brand

Part 3 – Differentiate Your Unique Value Proposition and Build Personal Brand Content. Part 2 – What Personal Branding Is and Is NOT.

2015 101

Over 50? Is Personal Branding for Boomers, too?

Executive Career Brand

Personal branding seems to belong to Gen-X and Gen-Y. Branding helps you do these things. by perhaps as much as 20-25 years.

The Importance of Managing Your Online Brand

Corn on the Job

Because of this new development, it is of paramount importance that you manage your online brand. Image via

2 LinkedIn Personal Branding Tips You Don’t Know

Executive Career Brand

LinkedIn is undeniably the executive job-seeker’s most important and powerful online personal branding tool.

2014 116

Managing Your Personal Brand


Why leave your professional reputation to chance, when you can be your own PR pro and manage your image? Your Personal Brand in the Community.

Think Like an Executive Resume Branding Pro – Targeting

Executive Career Brand

Then, I’ll follow with: Part 2 – What Personal Branding Is and Is NOT. More About Personal Branding and Executive Resume Writing.

2015 123

Five Tips for Personal Brand Creation and Maintenance

Professional Resume Services

So you’ve learned the importance of a personal brand and have made the decision to start working on your own…but what’s next? Here’s how. 1.

2016 46

10 Things You May Not Know About Personal Branding

Executive Career Brand

But you say to yourself, “Branding is for products. I’m not a product or a brand. I’m a person!”. You’re not alone.

2014 114

Where Should You Be Promoting Your Personal Brand?

Career Realism

Where Should You Be Promoting Your Personal Brand? Here are some places you can be promoting your personal brand on a regular basis.

2016 34

The Secret of Personal Branding – Be Authentic!

Executive Career Brand

[ This article was first posted for my Personal Branding Expert gig on ]. Branding Is Not Just the Right Keywords.

2015 73

How to manage your online brand

Penelope Trunk

The rules of managing your personal brand are deeper then just be perfect and funny, which is why Melissa is so likable online. But why?

Ignore the Hype! What Authentic Personal Branding Is and Is NOT

Executive Career Brand

These misguided voices tell us that personal branding is: A passing fad soon to be replaced by the next best thing. Ego-stroking.

2014 125

5 Key Areas To Target When Branding Your Resume

Career Realism

5 Key Areas To Target When Branding Your Resume. So, what’s the best approach for branding your resume? Branded Career Summary.

2016 44

4 LinkedIn Ways to Keep Your Personal Brand Top of Mind

Executive Career Brand

Use LinkedIn to remind them of your unique ROI to those employers, reinforcing your personal brand and good-fit qualities. Posting an Update.

2015 112

Where Should You Be Promoting Your Personal Brand?

Career Realism

Everyone has a personal brand, but some people aren’t sure how or where they are—or whether they should be–promoting it.

2015 51

Your Email Signature: Another Personal Branding Tool

Executive Career Brand

When communicating with potential employers via email, your email cover letters need to include a potent, branded email signature. their name.