How to Use Twitter for Personal Branding and Executive Job Search, Part 1

Executive Career Brand

I recently did an interview with a writer for Money Magazine on using Twitter for personal branding and job search. In Part 1 of this two-part series, I’ll talk about: The value of Twitter for executive job search, How to get started, How to follow the right Twitter folks, and.

2014 270

Transitioning Military Leaders: Differentiate Yourself in Executive Job Search

Executive Career Brand

My answers to her spot-on questions — including links to other posts I’ve written — form the basis of a solid roadmap for successful job search. Why is it so vital for senior executives to use social media as part of their executive job search?

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Serenity Now! Simplify Your Executive Job Search

Executive Career Brand

How much do you really know about today’s executive job search? It’s a given that job-hunting these days is a complicated process. Best-fit jobs for you – especially if you’re at the senior or c-suite level – may be waiting for you to uncover them in the “hidden” job market.

2014 181

NEW BOOK! 20 Little-Known, Insider Tips to Accelerate Executive Job Search

Executive Career Brand

Is your executive job search taking too long? If you answered “Yes” to both questions, it’s time to turbo-charge your search with the advice in my new ebook: 20 Little-Known, Insider Tips to Accelerate Your Executive Job Search.

2014 237

How to Use Twitter for Personal Branding and Executive Job Search, Part 2

Executive Career Brand

This two-part series on Twitter for personal branding and executive job search is the culmination of an interview and communications with a journalist writing an article for Money Magazine. Google will email you links when those keywords show up online.

2014 236

How Do I Find a Job in the “Hidden” Job Market?

Executive Career Brand

You’ve probably heard about the hidden executive job market, but do you really know what it is, why it exists, and how to take advantage of it? No one knows for sure how many jobs are unlisted, but it’s estimated to be around 80 – 90%.

2014 284

2 LinkedIn Personal Branding Tips You Don’t Know

Executive Career Brand

LinkedIn is undeniably the executive job-seeker’s most important and powerful online personal branding tool. Here are just two of the valuable LinkedIn tips for executive job search I learned through the program: 1.

2014 264

10 Best Ways to Build Your Personal Brand Online

Executive Career Brand

[This is my latest article as''s Personal Branding Expert ]. Like it or not, getting involved with social media and building your personal brand online have become essential components of today’s job search. Claim Your Name Online.

2014 282

Personal Branding: How to Brand Your LinkedIn Summary Section

Executive Career Brand

[The following article was originally published for my Personal Branding Expert gig on]. They both service different purposes in your job search. Copyright, 2014, Meg Guiseppi.

2014 260

7 Reasons NOT to Copy Someone Else’s LinkedIn Profile

Executive Career Brand

You see a compelling, branded LinkedIn profile of a job seeker with qualifications similar to yours. Somehow, because it’s right in front of you, online for all the world to see, you don’t think of it as stealing. In today’s highly competitive job market, you need to stand out.

2014 274

When Was the Last Time You Updated Your LinkedIn Profile?

Executive Career Brand

All too many executives adhere to the “build it and forget it” strategy when building their personal brand online. They put up a perfunctory LinkedIn profile years ago – perhaps the last time they were job-hunting – and promptly forgot about it, once they landed a job.

2014 274

Yikes! My LinkedIn Profile Disappeared and I Don’t Have a Copy

Executive Career Brand

LinkedIn, Personal Branding & Executive Job Search: Perfect Together. Your Personal Brand Online and the LinkedIn Privacy Dilemma. Think it could never happen to you. your LinkedIn profile could never go missing? Try Googling this phrase: linkedin profile disappeared.

2014 259

3 BIG Mistakes That Screw Up Your LinkedIn Professional Headline

Executive Career Brand

The LinkedIn member has not changed the default headline automatically populated for this spot, based upon their current, or most recent job title. And most especially, your headline is the most important SEO (search engine optimization) spot on your profile.

2014 262

LinkedIn Groups and Personal Branding: Showcase Your Subject Matter Expertise

Executive Career Brand

One of the ways LinkedIn adds value to overall career management and job search is that, when leveraged to full advantage, it can help keep you and your executive brand top of mind with your network. The Biggest Executive Job Search and Personal Branding Mistake.

2014 229

Your Personal Brand Online and the LinkedIn Privacy Dilemma

Executive Career Brand

Keep your profile entirely “public”, so it’s open to search. Upgrading to a Premium account (doesn’t apply to Job Seeker account). There’s always the threat that someone at your current company keeps tabs on employees’ LinkedIn profiles to suss out job-hunters.

2014 240

Why You Need to Self-Google Once a Week

Executive Career Brand

In executive job search, you need to build and safeguard your online personal brand and online reputation. Your search results can be the deciding factor in whether they reach out to you, or cross you off their lists.

2014 248

Does LinkedIn Make the Executive Resume Obsolete?

Executive Career Brand

After all, people searching for viable candidates like you will likely see your LinkedIn profile before they ever reach out to you and request your resume. They spend a significant part of their days searching online for candidates, and a significant part of that time specifically on LinkedIn.

2014 240

Personal Branding and Your LinkedIn Profile Photo

Executive Career Brand

No doubt, discrimination in job search exists and your photo can expose you to discrimination based on age, weight, ethnic background, etc. or anywhere online. More Information About LinkedIn for Executive Job Search. Finding a Job in the “Hidden” Job Market.

2014 220

Add Special Bullet Point Pizzazz to Your LinkedIn Profile

Executive Career Brand

Executive Career Management Executive Job Search Executive Personal & Career Branding LinkedIn Online Presence & Online Reputation Management Social Media & Social Networking c-suite executive job search executive branding online personal branding

2014 202

C-suite Executives and Social Media: Are You Resistant or Engaged?

Executive Career Brand

The opportunity cost for executives who ignore social media is the loss of voice, and it enables others to shape the brand story and influence brand reputation. Question: Having a socially active C-Suite leadership team can mitigate risk before a brand reputation crisis occurs.

Keep Your Personal Brand Top-of-Mind with LinkedIn Updates

Executive Career Brand

[This is my latest article as''s Personal Branding Expert ]. One of the many benefits of using LinkedIn for job search is the ability to stay top-of-mind with your network – which should include employees at your target companies and recruiters, along with your various professional contacts. An online article, blog post, or white paper you’ve published. An online article, blog post, or white paper that mentions or quotes you.

2014 179

Twitter Personal Branding Time-Saving Tips

Executive Career Brand

In my practice, I rarely come across executive job seekers who are actively leveraging Twitter to help them land jobs. Understandably, they’re busy people strapped for time, trying to juggle demanding full-time jobs with a full-time job search. Stay Focused on Your Job Search and Your Personal Brand. Don’t start or engage in conversations not related to your job search. 10 Best Ways to Build Your Personal Brand Online.

How to Write and Use An Executive Brand Biography

Executive Career Brand

For job search and career management, a bio affords the opportunity to reinforce your brand through storytelling, in a way that’s more difficult to accomplish in a resume. Showcase your leadership and management acumen through softer skills and “good fit” attributes, and link them to your value proposition. Help employers connect with you and envision you on the job, having a positive impact.

2014 151

‘Tis the Season to Land an Executive Job

Executive Career Brand

Before you know it, the new year will be here, and it will be time to resume your executive job search in earnest. You’ve put your search on hold until January, because everyone knows that no one lands anything but seasonal work in November or December, right?

2013 211

What Is Your Online Reputation Doing To Your Job Search?

Career Realism

Many job seekers mistakenly believe that, because they aren’t on Facebook, or Twitter, their online reputation is spotless. Related: Quick Fixes For 3 Problems With Your Online Presence. Why Is Your Online Reputation Important Anyway?

2014 114

Putting Your Best Foot Forward at Campus Job Fairs

Hiring Technical People

Now you feel ready to play a vital role programming, troubleshooting or engineering for a high-profile company or organization — but have you prepared for the campus job fairs that might actually open those doors for you? Agile Job Search job fairs new grads