How Executive Personal Branding Affects Your Executive Career

Professional Resume Services

Working on your personal brand is more important now than ever before. Executives have typically considered their c-level personal branding as being associated with and representing the company they work for. When you work for a company, you still need to brand them as part of your job.

2017 199

The Real Secrets of Personal Branding

Professional Resume Services

The concept of c-level personal branding seems simple enough, yet some professionals don’t quite understand the ins-and-outs of it. Personal branding is an ongoing process that can take years to develop, but only seconds to destroy completely.

2018 130

Why Your Personal Brand Needs LinkedIn

Executive Career Brand

Want to build your personal brand, accelerate your executive job search and land a good-fit job faster? The post Why Your Personal Brand Needs LinkedIn appeared first on Executive Career Brand. LinkedIn Personal Branding personal branding

2018 174

3 Surprising Ways LinkedIn Hurts Your Personal Brand

Executive Career Brand

Most, if not all of us, will benefit from the personal brand-building power of LinkedIn for executive job search, business and overall career management. The post 3 Surprising Ways LinkedIn Hurts Your Personal Brand appeared first on Executive Career Brand.

2018 161

Building Your Personal Brand

Ms. Career Girl

The post Building Your Personal Brand appeared first on Ms. Career Girl. You might associate a brand a logo, a slogan or an image, but a brand can be anything. Communicating your brand. Your presence online can significantly impact your personal brand. Brand.

How to Use Personal Branding to Your Advantage

Professional Resume Services

Every executive has heard and knows about the importance of c-level personal branding. With all else being equal when it comes to experience and expertise, it is a person’s personal brand that sets them apart from the rest.

2018 158

3 Neglected, But Simple, Personal (Social) Branding Strategies

Executive Career Brand

Some personal branding strategies for job search take a lot of time to accomplish. Some personal branding strategies for job search take a lot of time to accomplish. Keeping Your Personal Brand Top-of-Mind With LinkedIn’s Pulse Platform. Brand Your Email Signature.

2017 200

The Top Ways to Safeguard Your Executive Online Brand

Professional Resume Services

You can significantly help your executive job search if you have a positive online brand. The importance level of personal branding for senior level managers is very high. Here are some of the top ways you can safeguard your executive online brand to ensure you have a positive image.

2017 188

Showcase Your Personal Brand with LinkedIn Comments

Executive Career Brand

[This article was originally published for my gig as the Personal Branding Expert on]. 3 Places on LinkedIn to Express Your Personal Brand and Reinforce Your Subject Matter Expertise by Commenting: 1. Keep the tone and information on-brand and professional.

2016 232

Advance Your Career With A to Z Personal Branding

Executive Career Brand

Personal branding is no longer optional in executive job search. I’ve laid out 10 steps I use to help my executive clients define their personal brand. Be creative as you follow these A to Z guidelines: Personal Branding A to Z. Look, I Found My Personal Brand Doppelganger!

2017 141

Elevate Your Executive Resume From Bland to BRAND

Executive Career Brand

Writing vibrant content for your job search personal marketing materials can elevate your candidacy and position your brand above the rest. After all, personal branding is all about differentiating your unique value. A boatload of strong verbs to support your personal brand.

2017 192

How LinkedIn’s Resume Assistant Can Negatively Impact Your Personal Brand

Executive Career Brand

Personal branding is all about differentiating the unique value you offer the employers you’re targeting. If you want to make headway using LinkedIn to promote your personal brand and value, you create plenty of content to reinforce your brand and what you have to offer.

2018 202

Posting LinkedIn Updates is Key to Personal Branding

Professional Resume Services

When it comes to c-level personal branding , the more your name is visible with your connections, the easier it will be for them to remember you and see you as a successful professional. Here are some ways LinkedIn updates can boost your c-level personal branding.

2018 130

Branding Yourself Using Social Media

Position Ignition

To brand yourself is to treat yourself like a brand and market that brand to people you want to attract and get noticed by. In the context of your career, these people will be employers, recruiters, clients and other people of influence. Social Media & Branding

Brand Building through Community Leadership

Careers Done Write

Leadership experience in volunteer, civic, and professional association settings is one way you can build and promote your personal brand. The following are a few suggestions for branding through community leadership. Build Leadership Skills & Powerful Brand Attributes.

12 Ways To Build Personal Brand Evangelism

Executive Career Brand

You may feel that “Brand Evangelism” is a fussy term. It may even turn you off to the whole concept of personal branding. What Are Brand Evangelists? According to digital marketing expert Neil Patel, in his Forbes article, What Does A Brand Evangelist Do, And Do You Need One?

2017 148

How the 3 Best Fashion Luxury Brands Activate Their Employer Brand

The Undercover Recruiter

Three massive fashion luxury brands. Three huge consumer brands. But what about their employer brand? Let’s explore their unique takes on employer brand, and how they utilize employer brand in tandem with their ever-popular consumer brand.

2018 64

The Best Ways to Build Your Brand Online

Professional Resume Services

When many people think about building a brand, they think about actual companies promoting their brand to drive business. However, executives today have to build their own personal brand as well. Here are some of the best ways you can build your brand online.

2017 172

Executive Branding: Personal vs Career Branding

Executive Career Brand

Meg Guiseppi, C-level Executive Job Search Coach — Resume, Biography, Branding, Online Identity & ROI Value Communications Blog Home Intro Personal Branding 360 Reach Personal Brand Assessment Why hire a Reach Certified Personal Branding Strategist?

Seasoned Professionals: Brand Or BE Branded!

Career Realism

Seasoned Professionals: Brand Or BE Branded! There’s a little saying we have here at Work It Daily called “brand or BE branded.” Are you branding yourself effectively as a seasoned professional? Personal Branding Test. Describe your brand in three words.

The Personal Branding Manifesto for Executive Job Search – Part 1

Executive Career Brand

How Personal Branding Makes You Stand Out. In today’s challenging job search landscape, personal branding is required. Create a message and a strategy to promote the brand called You.”. Clearly, personal branding is a vital part of any job search.

2017 195

How and Why Personal Branding Works

Executive Career Brand

If you’ve read and completed my 10-Step Executive Personal Branding Worksheet , you may think you have a good handle on building your personal brand and using it to land a great-fit job. 10 Keys To a Memorable Personal Brand. Dare to Express Your True Personal Brand.

2015 158

Where Should You Start with Employer Branding?

The Undercover Recruiter

It’s becoming more and more common within recruitment, but not many recruiters know where to start when it comes to employer branding. Many recruiters still believe employer branding lies within the marketing space, and don’t feel it suits their natural ability.

2018 98

The Personal Branding Manifesto for Executive Job Search – Part 2

Executive Career Brand

How to Define Your Unique Personal Brand. In Part 1 of this series, I covered: Personal Branding Hype and Myths vs. Reality. What Personal Branding Really Is. How Authentic Branding Makes You Stand Out. Ask them what your top brand attributes and core strengths are.

2017 188

Online C-Level Personal Branding Skills That Entice Employers

Professional Resume Services

The importance of c-level personal branding today can’t be understated. There are certain online c-level personal branding skills that stand out among the rest, from an employer perspective.

2017 151

Where to Start Today Building Your Talent Brand


Join me for a webinar on 4/19 at 11-12 AM CST for 7 Ways to Super-charge Your Talent Brand. Why do you need a talent brand? Recruiting Social Media career site employer brand employment brand talent brandHRCI & SHRM credits available. Click here to register. Because measuring, monitoring and improving an organization’s reputation is becoming a crucial component of talent acquisition strategies for any company […] Source.

2018 76

FREE eBook on Smart Personal Branding with LinkedIn

Executive Career Brand

In 2009 I wrote a little ebook for on using LinkedIn for personal branding and executive job search. The new title is “Smart Personal Branding with LinkedIn – How to Use LinkedIn to Build Your Personal Brand and Land a New Job Faster!”.

2017 164

Brand Yourself Now for a Great Career after College

Careers Done Write

Are you drawn to a particular restaurant brand? Aspects of the brand assure you that you can rely on that the taste of food will be consistently good, the staff will treat you well, and that it is a value for the money you spend.

2015 155

Personal Branding for College Graduates

Competitive Resumes

For college students, building, managing, and marketing his or her personal branding efforts can be quite complex. It’s possible that grads will change jobs up to an average of 20 times during their career. Are you clear and intention about your personal branding efforts?

How Your Employer’s Brand Affects Your Brand

Careers Done Write

Your personal brand is comprised of many things. Some aspects of your brand change and develop over time. However, some aspects of your brand stick with you for many years. Examples of lasting brand aspects that define you include your education and your employers.

2015 170

Look, I Found My Personal Brand Doppelganger!

Executive Career Brand

Right away you think, “That guy’s personal brand is the same as mine!”. Several times over the 20+ years I’ve been writing personal brand content for executive job search , I’ve come across people who stole content I wrote for a client of mine. How and Why Personal Branding Works.

2016 173

What’s Your Executive Career Brand Story?

Executive Career Brand

Start with Targeting and Personal Branding. Then define your brand and promise of value to them so your content will resonate with the values, vision, attributes, passions, and driving strengths they’re looking for. Here are some questions to prompt career brand stories around your personality and attributes. What are 2 or 3 defining moments for you as your career progressed? What 1 or 2 things are you most proud of accomplishing in your career?

2015 109

LinkedIn Hashtags: A New Personal Brand-Building Tactic

Executive Career Brand

Promote Your Personal Brand Promise with LinkedIn Hashtags. Using hashtags on LinkedIn – and other social media – is a simple way to: Promote your personal brand promise , Draw people to you, Motivate people to want to connect with you, and.

2017 151

Dare to Express Your True Personal Brand

Executive Career Brand

My c-suite and senior-level executive clients work hard with me through my personal branding and job search readiness proces s. The vast majority of them understand that branding is more than keywords and descriptions of hard skills. Think Like an Executive Resume Branding Pro.

2015 164

Job Action Day 2012 – Personal Career Branding

Executive Career Brand

Today is Job Action Day 2012 – the fifth-annual job search initiative spearheaded by Quintessential Careers. My take on Career Branding: Your career brand is your differentiator in the business world and defines your unique promise of value in the marketplace and to employers.

2012 130

The New 10-Step Executive Personal Branding Worksheet

Executive Career Brand

Personal branding has come a long way since Tom Peters ignited the business world nearly two decades ago with his personal branding manifesto on Fast Company, THE BRAND CALLED YOU. You’re every bit as much a brand as Nike, Coke, Pepsi, or the Body Shop.

2014 207

Why Do I Need Executive Personal Branding?

Professional Resume Services

As a senior level professional, you’ve almost certainly heard of personal branding. The idea of establishing and maintaining a personal brand is very new after all, having arrived on the coat tails of the Internet and the rest of today’s technology. Personal Branding Sets You Apart.

2016 173

The Secret of Personal Branding – Be Authentic!

Executive Career Brand

[ This article was first posted for my Personal Branding Expert gig on ]. In job search, personal branding is all about differentiating and communicating the unique value you offer your target employers over your competitors. Branding Is Not Just the Right Keywords.

2015 164

Think Like an Executive Resume Branding Pro – What Is Personal Branding … Really?

Executive Career Brand

Part 2 – What Personal Branding Is and Is NOT. My mission in this 5-part series is to help you get inside the head of a personal branding strategist and professional executive resume writer. Today, I’ll discuss the next step – understanding personal branding.

2015 173

Top Career Experts to Follow in 2018

Professional Resume Services

After learning a bit more about it, I gathered my little list of resume experts that quickly expanded to experts throughout the careers industry. Whether you are new to Twitter or have been using it for a while, count these experts among your favorite go-to’s for career advice.

2018 207