Honestly, for most people it isn’t, and this is primarily because coming up with the right resume content can be a tricky task. So, how can you gather great resume content, especially when you feel you have nothing stellar to share? Voila; great content starts to take shape. MORE
What content pulls on the heartstrings and really moves people? This week we chat with Will Staney, founder and CEO Proactive Talent all about creating engaging content for employer branding. Creating Employer Brand Content that Moves People. MORE
When preparing for executive job search, your mission is to create content for various purposes, and build an executive brand communications plan that reinforces your unique promise of value to your target employers, across diverse channels online and off-line. MORE
Today’s episode is a little unusual in that we’re going to be talking about a subject not normally associated with job hunting and that’s content marketing. What exactly is content marketing? MORE
Creating effective blog content requires creativity and strategy. Many coaches and consultants make simple but fixable mistakes with their content. Here are the most common blog content creation mistakes I see: Mistake #1 - Posting content just to post it. MORE
Free Content? I have been developing, creating, producing marketing content for many years in the form of blogs, white papers, webinars, case studies, press releases, videos, online radio, as well as photo and image content. The same should be true for content as education. MORE
As social media use grows, the content generated by social media is reaching enormous amounts. An astounding amount of information and content is generated every 60 seconds on the Internet; including over 1,500 blog posts, 695,000 Facebook status updates, and over 98,000 Tweets. MORE
Sharing content is great for recruitment marketing, as it can attract industry professionals and drive traffic to your website. So how do you create content that gets shared on social media? How to Create Content that Gets Shared on Social Media. MORE
Or, perhaps we will determine that content should be overhauled. When you review the sample below, you may think I am too rough on today’s candidate. Like too many candidates, Eric is not sharing the more compelling details of his career history. This is a classic undersell. No worries! MORE
Isn’t there enough content out there already? I speak to Chris Marr of the Content Marketing Academy to get all the answers. How to Tell Your Story with Content Marketing. Podcast Buffer content marketing storyHow can business owners find time for social? MORE
How Employee Authored Content Can Build Employer Brand. Employer employee authored content Employer Brand Employer Branding nextwave hire phil strazzulla podcastCompanies love it when their employees claim it’s the best place to work. MORE
Social media has itself created a revolution worldwide, where brands and consumers can connect directly around content and conversation. We have also seen how content sharing has become the center point of social activity, sparking the conversations and leading to deeper relationships. MORE
You’ve probably heard the saying that content is king. When it comes to digital and the internet, content drives traffic, makes your website sticky and increases brand recognition, loyalty and sales. The Challenge of Content in Recruiting. Content takes time to build. MORE
The post Five Content Marketing Tools That Will Boost Productivity & Improve Your SEO Efforts appeared first on Ms. You need a sound content marketing strategy that is ripe with SEO tactics and techniques in order for people to start talking about you. MORE
One of the more recent obsessions in the HR world is “content strategy,” but few in the space know how to execute it. 12 Twitter Accounts You Should Follow for Content Marketing Tips #TechTuesday. MORE
The goal is to create strong content up front and then use it multiple places. Or, to curate and repurpose content created by the communications or marketing team, and then maybe add an HR spin to it. Content. Make Your Content Work for You. MORE
Upon opening it, I discovered a plastic fortune cookie which inside read: We predict you have a content problem. How many of you feel or have felt there’s a problem with your employer branding content—albeit quality, quantity, frequency, or ROI? Tip 6: Measure Content Effectiveness. MORE
For instance, Google’s blogger has a “Report Abuse” section which can help you first determine if the content written about you or your business is a violation of their policies. You will be directed to an area where you can request to have the content removed. MORE
The story you tell on each site should be consistent, although it’s fine to adapt the content you share for each site.”. Check Your Spouse’s or Significant Other’s Profile For Inappropriate Content. Social Media can be a very valuable tool for both employers and job-seekers. MORE
Likely, we would work with Eva through at least one more round of edits to fortify her résumé When editing, review for content, flow, and accuracy. After editing for content, we want to be sure the language flows properly. MORE
Creating good content requires effort, thoughtfulness, and time. The post Repurposing Brilliance: How to Become the MacGyver of Content Creation appeared first on Tai Goodwin. Bankable Brillance Borrow My Brilliance Brilliant List Content Creation Audio Acrobat There is absolutely no reason to get only one use out of the brilliant work you create. The solution: repurpose. One of my favorite things to do is help my clients figure out ways to repurpose their work. MORE
46 
How To Get Your Content Featured On LinkedIn Pulse. Hit the sweet spot of strong content and reader-friendliness, and your post can end up on one of LinkedIn’s “Pulse” channels. Here Are Some Tips To Get Your Content Featured On Pulse: 1) Step Out Of Your Niche. MORE
Recruitment Content: You Are What You Share Online. Recruiters and recruitment marketers want talent. They want it quick and they want it to stick. The same can be said for great, easy-to-convert leads… To help with this, I have a trusty hack which I call “feeders”. MORE
Last year I spoke to Joe Pulizzi, founder of the Content Marketing Institute, about what we could expect from content marketing in 2016. Content Marketing for Recruiters in 2017. Employer Recruiting 2017 content marketing joe pulizzi trends MORE
When did you last do an internet search of your company to find out what content is out there for your future employees to read? Have you ever adjusted your content strategy so that you can share the right information about your company? How Can Recruiters Create Compelling Content? MORE
As a recruiter, what type of content should you be putting out online? And what is your company doing to create interesting content for your target audience? ” The easy pieces of content to create include: Updates on Twitter, LinkedIn, Facebook. MORE
In Part 1 , we discussed that Talent Communities have four basic pillars for success: commitment, strategy, content, and membership… it’s as simple as that. Understanding Content & the Digital Content Strategy. CONTENT. MORE
The post 5 Content Marketing Ideas for Small Business Success appeared first on Ms. Content marketing has revolutionized the way businesses big and small engage with their target audiences. There are a variety of ways to use content marketing to reach the right people. MORE
Over the past few years when I have discussed social media on radio shows or on panels at conferences, the topic of content curating has come up. When curating content on social media, you have to know who you are trying to reach and what your message is. 5 Tips to Curate Social Media Content That Gets Shared: Know your brand values and stick to them. Know your core values and make sure all of your content is aligned with them. Use a variety of content types. MORE
Some have short attention spans, while others could dig through your content for hours. The best way to present your Employment Brand (and more importantly, connect with your audience) is to create a universe of different content. MORE
I am a content whore. I love to entertain, and that is exactly what good content should do. I guess it would be easy enough to produce boring, stale content that neither inspires nor provides a call to action. Producing content saved me. Consumer-Driven Content. MORE
I just wrapped up the first virtual Content Creation Clinic yesterday on creating your autoresponder series. In the workshop, I guide participants through outlining (and create content for) 7 follow-up messages that […]. Uncategorized content creation content marketing writing MORE
I believe that content is the most important thing you can do for your community aside from understanding and researching in order to build those resources (content) that help advance the community you are building, growing, supporting or trying to reach. Content is King. MORE
Unless you’ve been hiding under a rock lately, you’ve heard the term “content marketing” and “content strategy” thrown around a lot lately. First, let’s understand that this whole content idea began. What is Content Strategy (and Why Should I Care)? MORE
How to Attract and Engage Candidates with Content [INFOGRAPHIC]. Employer Recruitment candidates content engage meshworking passive Most career sites cater to the low-hanging fruit: candidates who were going to apply already. MORE
In today’s digital world of job search, content (the right content) is what will get your resume noticed and convince hiring managers to interview you. Content. MORE
Why Content is Key to a Compelling Employer Brand. Employer Branding content Content creationThere are great people out there deciding whether or not they’ll apply for a role with your organisation. Will they throw their CV against the ad blindly? Unlikely. MORE
How Employee Advocacy and Content Marketing Fit Hand in Hand. Employer Social Media content marketing employee advocacy marketingEmployees can be the best advocates for your company. MORE
The meat of your email message – what you include, and don’t include, in the actual content – requires careful consideration. And I hope it goes without saying that the content needs to reinforce your personal brand and good-fit qualities for your target employers. MORE
Content marketing is a great method for building brand awareness, promoting your business and even building an appealing employer brand that will attract talent to your organisation. So what makes outstanding content? What is the state of content marketing in the UK? MORE
View Article What Content Do You Need to Recruit? Employer Employer Branding Hiring Recruiting Branding content hierarchy of needs job description Maslow recruitment marketing MORE
While it can definitely give a boost, smart founders know that one of the most powerful tools to create sustained traction is content marketing. ResumeBear is a great example of one startup that understands the power of content marketing. That’s where content marketing comes in. MORE
Content Related Topics 
Ms. Career Girl
JULY 20, 2016
The post 5 Content Marketing Ideas for Small Business Success appeared first on Ms. Content marketing has revolutionized the way businesses big and small engage with their target audiences. There are a variety of ways to use content marketing to reach the right people.
The Undercover Recruiter
APRIL 12, 2017
When did you last do an internet search of your company to find out what content is out there for your future employees to read? Have you ever adjusted your content strategy so that you can share the right information about your company? How Can Recruiters Create Compelling Content?
Executive Career Brand
MARCH 14, 2016
The meat of your email message – what you include, and don’t include, in the actual content – requires careful consideration. And I hope it goes without saying that the content needs to reinforce your personal brand and good-fit qualities for your target employers.
Career Realism
DECEMBER 18, 2016
How To Get Your Content Featured On LinkedIn Pulse. Hit the sweet spot of strong content and reader-friendliness, and your post can end up on one of LinkedIn’s “Pulse” channels. Here Are Some Tips To Get Your Content Featured On Pulse: 1) Step Out Of Your Niche.
The Undercover Recruiter
MAY 21, 2017
What content pulls on the heartstrings and really moves people? This week we chat with Will Staney, founder and CEO Proactive Talent all about creating engaging content for employer branding. Creating Employer Brand Content that Moves People.
Executive Career Brand
APRIL 20, 2015
When preparing for executive job search, your mission is to create content for various purposes, and build an executive brand communications plan that reinforces your unique promise of value to your target employers, across diverse channels online and off-line.
The Undercover Recruiter
JANUARY 17, 2016
Content marketing is a great method for building brand awareness, promoting your business and even building an appealing employer brand that will attract talent to your organisation. So what makes outstanding content? What is the state of content marketing in the UK?
Resume Bear
MARCH 30, 2012
While it can definitely give a boost, smart founders know that one of the most powerful tools to create sustained traction is content marketing. ResumeBear is a great example of one startup that understands the power of content marketing. That’s where content marketing comes in.
The Undercover Recruiter
SEPTEMBER 4, 2016
Why Content is Key to a Compelling Employer Brand. Employer Branding content Content creationThere are great people out there deciding whether or not they’ll apply for a role with your organisation. Will they throw their CV against the ad blindly? Unlikely.
Career Realism
MAY 11, 2014
Honestly, for most people it isn’t, and this is primarily because coming up with the right resume content can be a tricky task. So, how can you gather great resume content, especially when you feel you have nothing stellar to share? Voila; great content starts to take shape.
The Undercover Recruiter
FEBRUARY 19, 2017
How Employee Authored Content Can Build Employer Brand. Employer employee authored content Employer Brand Employer Branding nextwave hire phil strazzulla podcastCompanies love it when their employees claim it’s the best place to work.
The Undercover Recruiter
SEPTEMBER 13, 2015
Sharing content is great for recruitment marketing, as it can attract industry professionals and drive traffic to your website. So how do you create content that gets shared on social media? How to Create Content that Gets Shared on Social Media.
The Undercover Recruiter
OCTOBER 7, 2012
As a recruiter, what type of content should you be putting out online? And what is your company doing to create interesting content for your target audience? ” The easy pieces of content to create include: Updates on Twitter, LinkedIn, Facebook.
Career Makeover Coach
MARCH 3, 2014
Creating good content requires effort, thoughtfulness, and time. The post Repurposing Brilliance: How to Become the MacGyver of Content Creation appeared first on Tai Goodwin. Bankable Brillance Borrow My Brilliance Brilliant List Content Creation Audio Acrobat There is absolutely no reason to get only one use out of the brilliant work you create. The solution: repurpose. One of my favorite things to do is help my clients figure out ways to repurpose their work.
Blogging4jobs
MARCH 13, 2014
I am a content whore. I love to entertain, and that is exactly what good content should do. I guess it would be easy enough to produce boring, stale content that neither inspires nor provides a call to action. Producing content saved me. Consumer-Driven Content.
The Undercover Recruiter
JANUARY 20, 2016
Unless you’ve been hiding under a rock lately, you’ve heard the term “content marketing” and “content strategy” thrown around a lot lately. First, let’s understand that this whole content idea began. What is Content Strategy (and Why Should I Care)?
The Undercover Recruiter
FEBRUARY 8, 2015
How to Attract and Engage Candidates with Content [INFOGRAPHIC]. Employer Recruitment candidates content engage meshworking passive Most career sites cater to the low-hanging fruit: candidates who were going to apply already.
The Undercover Recruiter
FEBRUARY 5, 2017
Last year I spoke to Joe Pulizzi, founder of the Content Marketing Institute, about what we could expect from content marketing in 2016. Content Marketing for Recruiters in 2017. Employer Recruiting 2017 content marketing joe pulizzi trends
Resume Bear
FEBRUARY 12, 2012
Over the past few years when I have discussed social media on radio shows or on panels at conferences, the topic of content curating has come up. When curating content on social media, you have to know who you are trying to reach and what your message is. 5 Tips to Curate Social Media Content That Gets Shared: Know your brand values and stick to them. Know your core values and make sure all of your content is aligned with them. Use a variety of content types.
Mildred Talabi
MARCH 9, 2016
Today’s episode is a little unusual in that we’re going to be talking about a subject not normally associated with job hunting and that’s content marketing. What exactly is content marketing?
Blogging4jobs
MAY 11, 2016
Upon opening it, I discovered a plastic fortune cookie which inside read: We predict you have a content problem. How many of you feel or have felt there’s a problem with your employer branding content—albeit quality, quantity, frequency, or ROI? Tip 6: Measure Content Effectiveness.
Blogging4jobs
MAY 24, 2012
In Part 1 , we discussed that Talent Communities have four basic pillars for success: commitment, strategy, content, and membership… it’s as simple as that. Understanding Content & the Digital Content Strategy. CONTENT.
Resume Bear
FEBRUARY 13, 2012
Social media has itself created a revolution worldwide, where brands and consumers can connect directly around content and conversation. We have also seen how content sharing has become the center point of social activity, sparking the conversations and leading to deeper relationships.
Careers Done Write
AUGUST 20, 2012
Likely, we would work with Eva through at least one more round of edits to fortify her résumé When editing, review for content, flow, and accuracy. After editing for content, we want to be sure the language flows properly.
Resume Bear
SEPTEMBER 17, 2013
The story you tell on each site should be consistent, although it’s fine to adapt the content you share for each site.”. Check Your Spouse’s or Significant Other’s Profile For Inappropriate Content. Social Media can be a very valuable tool for both employers and job-seekers.
Blogging4jobs
FEBRUARY 11, 2014
Free Content? I have been developing, creating, producing marketing content for many years in the form of blogs, white papers, webinars, case studies, press releases, videos, online radio, as well as photo and image content. The same should be true for content as education.
Careers Done Write
AUGUST 13, 2012
Or, perhaps we will determine that content should be overhauled. When you review the sample below, you may think I am too rough on today’s candidate. Like too many candidates, Eric is not sharing the more compelling details of his career history. This is a classic undersell. No worries!
Career Alley
MAY 30, 2014
In today’s digital world of job search, content (the right content) is what will get your resume noticed and convince hiring managers to interview you. Content.
The Undercover Recruiter
APRIL 10, 2016
Isn’t there enough content out there already? I speak to Chris Marr of the Content Marketing Academy to get all the answers. How to Tell Your Story with Content Marketing. Podcast Buffer content marketing storyHow can business owners find time for social?
Career Realism
JUNE 2, 2014
Some have short attention spans, while others could dig through your content for hours. The best way to present your Employment Brand (and more importantly, connect with your audience) is to create a universe of different content.
Career Makeover Coach
MAY 29, 2014
The post Content Creation Tips: How to Write Your Ebook Faster appeared first on Tai Goodwin, Bankable Brilliance. Content Creation Infoproducts survey writing Does the idea of writing an ebook and selling it online appeal to you? Writing an ebook sounds easy, until you get started.
The Undercover Recruiter
SEPTEMBER 10, 2015
How Employee Advocacy and Content Marketing Fit Hand in Hand. Employer Social Media content marketing employee advocacy marketingEmployees can be the best advocates for your company.
Ms. Career Girl
JUNE 15, 2016
The post Five Content Marketing Tools That Will Boost Productivity & Improve Your SEO Efforts appeared first on Ms. You need a sound content marketing strategy that is ripe with SEO tactics and techniques in order for people to start talking about you.
Career Realism
MARCH 10, 2013
For instance, Google’s blogger has a “Report Abuse” section which can help you first determine if the content written about you or your business is a violation of their policies. You will be directed to an area where you can request to have the content removed.
The Undercover Recruiter
SEPTEMBER 7, 2016
Recruitment Content: You Are What You Share Online. Recruiters and recruitment marketers want talent. They want it quick and they want it to stick. The same can be said for great, easy-to-convert leads… To help with this, I have a trusty hack which I call “feeders”.
Blogging4jobs
MAY 5, 2014
The goal is to create strong content up front and then use it multiple places. Or, to curate and repurpose content created by the communications or marketing team, and then maybe add an HR spin to it. Content. Make Your Content Work for You.
Resume Bear
JUNE 5, 2012
As social media use grows, the content generated by social media is reaching enormous amounts. An astounding amount of information and content is generated every 60 seconds on the Internet; including over 1,500 blog posts, 695,000 Facebook status updates, and over 98,000 Tweets.
Blogging4jobs
NOVEMBER 1, 2016
You’ve probably heard the saying that content is king. When it comes to digital and the internet, content drives traffic, makes your website sticky and increases brand recognition, loyalty and sales. The Challenge of Content in Recruiting. Content takes time to build.
The Undercover Recruiter
FEBRUARY 16, 2016
One of the more recent obsessions in the HR world is “content strategy,” but few in the space know how to execute it. 12 Twitter Accounts You Should Follow for Content Marketing Tips #TechTuesday.
Blogging4jobs
JUNE 23, 2015
I believe that content is the most important thing you can do for your community aside from understanding and researching in order to build those resources (content) that help advance the community you are building, growing, supporting or trying to reach. Content is King.
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