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Personal Branding, Resume or Job Search Targeting: Which Comes First?

Executive Career Brand

It may seem obvious that the first thing to do, when you’re about to start an executive job search, is locate, dust off, and update your resume. In my experience, many executive job seekers do just that. They often neglect targeting, and narrowing their search to several select companies, because they want to keep their options wide open. And they often misunderstand the importance of personal branding, and dismiss it as unnecessary. Personal Branding.

2014 198

Personal Branding: How to Brand Your LinkedIn Summary Section

Executive Career Brand

[The following article was originally published for my Personal Branding Expert gig on Job-Hunt.org.]. Powering your LinkedIn Summary section with personal branding helps you differentiate the value you offer over your competitors. Remember that a branded LinkedIn profile doesn’t replace your resume. Make sure you include the relevant keywords you found when you did company and industry research to develop content for your branded resume. and metrics?driven

2014 203

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Want a Successful Executive Job Search? Run It Like a Small Business

Executive Career Brand

7 Steps To Land a Great-fit Gig: Be the CEO of Brand You. If you’ve been in a job search for a while, and not much is happening, you’d be wise to re-jig your strategy, and start thinking of running your job search like it’s a business. That’s what wise job seekers do. They know that, when you’re job hunting, you’re essentially a solopreneur. To be in business today, our most important job is to be head marketer for the brand called You.”

2017 106

What’s Your Executive Career Brand Story?

Executive Career Brand

In job search, storytelling works similarly. Storytelling helps employers get a feel for the kind of person you are and how you make things happen, and envision you contributing on the job. Start with Targeting and Personal Branding. First, before you can write your resume, LinkedIn profile, biography, and other job search collaterals, you need to know who will be reading these things, so your content will speak directly to that target audience.

2015 167

How to Write, Brand and Use An Executive Resume

Executive Career Brand

Although my focus is on the top-level executives I work with, the strategies and advice here also apply to most job seekers, at most any level. through dealing with job search and resume challenges. I’ve covered many insider strategies you may not read about elsewhere. As you’re gearing up your job search, spend some time prepping to write your resume by reading these posts: How to Write and Use Your Executive Resume. Job Search Fizzling?

2013 161

3 Job Search Game Changers

Career Realism

3 Job Search Game Changers. When you conduct a job search in the “usual” way, you are signing up for a fight like this. This is what results in needlessly extended search times and accepting an offer not because it advances your career, but because you simply want it to be over. Here Are 3 Tips That Will Transform Your Search: 1. Your future employer is already telling you what to include within your resume in the job posting.

2016 64

President-CEO-COO Manufacturing Turnarounds Executive Resume Branding

Executive Career Brand

President-CEO-COO Manufacturing Turnarounds Executive Resume Branding is a post from: Executive Career Brand. Because he’s not in a confidential search, he wanted me to use his real name here. We collaborated on developing his executive brand, resume, biography and LinkedIn profile. Bruce had already done some branding work and created a tagline that he wanted to continue using – “Innovating and Transforming Companies into Market Leaders&#.

2011 150

Executive Brand Resume: Differentiate Your ROI Value Above the Fold

Executive Career Brand

Executive Brand Resume: Differentiate Your ROI Value Above the Fold is a post from: Executive Career Brand. It’s a marketing document designed to align your qualities and qualifications with your target employers’ requirements and needs, while differentiating the value you offer over your competing job seekers. Define your executive brand and develop your targeted resume and bio , and you’ve got the foundation for all your online and offline marketing materials.

2010 145

Revealed: Expert Strategy To Boost LinkedIn Visibility

Career Realism

Revealed: Expert Strategy To Boost LinkedIn Visibility. You need to know what’s working (and what’s not), and adopt the tactics used by people who currently have the job you want to maximize visibility. Click on the “Advanced” option next to LinkedIn’s search bar. This will pull up an “Advanced People Search” box where you can insert search terms across a broad range of areas (you get more search options with a Premium Account).

2016 63

4 Reasons You Can’t Write Your Own Executive Resume

Executive Career Brand

Or, they haven’t looked for a job in several years. We discuss how job search has changed in the past several years, and that these days their resume may not be their first introduction to the people they need to attract. I explain that most recruiters and hiring decision-makers source and assess candidates by what they find in online searches of candidates’ names and relevant keywords that lead them to job seekers.

2017 190

5 Reasons You Should Continue Your Job Search During The Holidays

Career Realism

Planning to hold off on your job search during the holiday season, believing that no one hires at this time of year? Related: 5 Reasons You Shouldn’t Freeze Your Job Search During The Holidays. Here are 5 key reasons to put aside the common myths surrounding a holiday job search: 1. Many job seekers set their resumes and interview suits aside until well into the New Year. Downtime from work can provide more time to formulate your brand message.

2015 61

Analytics & Execution is Key to Be Taken Seriously in Employer Branding

Workology

Join me as we talk employment branding analytics on our next webinar, March 26th at 1 PM EST. Click here to register. . Do You Remember a World Before Employer Branding? Long before employer branding was even invented, recruiters struggled with justifying their hiring efforts especially when it came to source and quality of hire. I really don’t understand how it is an acceptable source of analytics in employer branding as well as recruiting.

2015 103

The World’s Best Executive Resume Is Not Enough

Executive Career Brand

if you’re not using it with executive job search best practices. It’s targeted, contains value-driven metrics and relevant keywords, and positions the job seeker as a good-fit candidate for the kinds of jobs he’s seeking. It may not showcase his personal brand and may need some tweaking but, in my opinion, it should generate SOME response when put into action. Yet the job seeker complains to me that he’s gotten ZERO RESPONSE to it.

2013 183

Does LinkedIn Make the Executive Resume Obsolete?

Executive Career Brand

After all, people searching for viable candidates like you will likely see your LinkedIn profile before they ever reach out to you and request your resume. They spend a significant part of their days searching online for candidates, and a significant part of that time specifically on LinkedIn. The cost of social recruiting is minimal (compared to posting on job boards) and opens them to a much larger pool of potential candidates. Generate chemistry with personal branding.

2014 190

Is the Executive Resume Dead or Dying?

Executive Career Brand

is a post from: Executive Career Brand. Resumes have morphed over time from being a career history document often leading with an objective statement – to a career marketing communication showcasing relevant achievements, branding and metrics, to link good fit with value proposition. A traditional “paper&# resume seems to have less value in job search today. Only an estimated 3-5% of jobs come through job boards.

2011 207

4 Ways Recruiters Use Social Networking to Find You

Workology

This is a blog post from our sister blog, Secrets of the Job Hunt. 26th on how to use social media and personal branding by clicking here. You might be surprised at how savvy recruiters and human resources professionals are when it comes to using social media for recruiting, sourcing, and workplace branding at your organization. The field of employment branding is leading the way. Using Social Networking in Your Job Search. Job Feeds.

4 Reasons You Can’t Write Your Own Executive Resume

Executive Career Brand

4 Reasons You Can’t Write Your Own Executive Resume is a post from: Executive Career Brand. . And, because most also don’t understand resume strategy, they don’t know how it should look, what to include, what to exclude and what to highlight. We discuss how job search has changed in just the past few years, and that these days their resume may not be their first introduction to the people they need to attract.

2011 178

Is It Time For Your Resume Checkup?

Resume Bear

In today’s challenging economy, job seekers will need to implement a strong self-marketing campaign in order to get noticed in a crowded job search space. Below are five strategies for crafting a more powerful presentation of your qualifications to get noticed faster and accelerate your job search. Create a Personal Brand. It’s really no different for job seekers. Focus on Accomplishments Over Job Tasks.

2011 188

10 Interview Styles To Avoid | Tim's Strategy

Tim's Strategy

Blog Free Downloads Sponsor Resources FAQ [06.17.10] View Comments 10 Interview Styles That Make My Blood Run Cold I don’t do as much interviewing in my current job as I used to do earlier in my career. Before you find someone that is qualified, at the right point in their career and is a good fit for the job. But for someone to deliver on those three, they have to interview in a way that allows the hiring company to visualize them in the job.

2010 74

How To Write A Great Accomplishment Statement | Tim's Strategy

Tim's Strategy

That post was about signaling strength during job interviews. Key Metric: What was impacted? Make sure that metric is also relevant and measurable in the way your industry defines it. One of the most important aspects of creating a great resume is adding accomplishments to each job listed on the page. One of the most important aspects of creating a great resume is adding accomplishments to each job listed on the page.

10 Tips: Asking For Recommendations On LinkedIn | Tim's Strategy

Tim's Strategy

Today the focus is on LinkedIn – the social networking site that many job seekers now call home. Whereas Twitter and Facebook still receive lower marks from many job seekers. That a job seeker has taken the time to get them. Your recommendations should ideally reinforce your personal brand. The 10 Best Job Search Groups On Linkedin It is hard to imagine, but Linkedin still has a.

2010 87

On Being A Good Fit For The Job | Tim's Strategy

Tim's Strategy

Blog Free Downloads Sponsor Resources FAQ [05.16.10] View Comments On Being A Good Fit For The Job This is an interesting topic for me. A company has a job and you have skills and experience that either match well or don’t match well. Those are your qualifications for the job compared to the requirements for the job. The gut call that companies make once all final round candidates have proven their ability to do the job. How you do your job matters.

2010 72

How to Get the Best LinkedIn Recommendations

Executive Career Brand

Meg Guiseppi, C-level Executive Job Search Coach — Resume, Biography, Branding, Online Identity & ROI Value Communications Blog Home Intro Personal Branding 360 Reach Personal Brand Assessment Why hire a Reach Certified Personal Branding Strategist? The true measure of your executive brand and promise of value to future employers is reflected in what those who know your work the best – co-workers, peers, top management, team members, customers, etc.

Personal Branding lesson from : Would the Terminator get Terminated

Guerrilla Job Hunting

So your subject line does its job and the email gets opened. It can’t be like this: As a senior sales and company executive, I have developed, mentored, and managed high performance sales teams, installed sales metrics and created sales plans and strategies in highly competitive markets. For more creative job search tactics , go to the Guerrilla Marketing for job hunters blog and download the free audio CD Used wisely, email is a great tool.

2011 46

The 3-Step ‘Beat Unemployment’ Plan

Career Realism

Begin preparing now to limit the length of your unemployment and maximize your job search success. This 3-step “beat unemployment” plan works for job seekers at all levels of the spectrum, from entry-level workers to senior executives. Define Your Job Search Strategy. The first step is to define your strategy. Clarify your search goals and timeline. Choose and prioritize your job search methodologies. Define your career brand.

2014 87

A Personal Branding Lesson from Arnold Schwarzenegger: Would the Terminator get Terminated

Guerrilla Job Hunting

So your subject line in your email does its job and the email gets opened. It can’t be like this: As a senior sales and company executive, I have developed, mentored, and managed high performance sales teams, installed sales metrics and created sales plans and strategies in highly competitive markets. For more creative job search tactics , go to the Guerrilla Marketing for job hunters blog and download the free audio CD Used wisely, email is a great tool.

2011 50

Does Your Cover Letter Make These 5 Critical Mistakes?

Jennifer Anthony

You’ve polished your resume to no end, especially after finding a great job posting that seems tailor-made for your leadership skills. Many hiring managers use your cover letter to gauge your interest in the company, as well as to measure your aptitude for the job. Here are 5 of the most crucial mistakes made in cover letters—including those that can quickly knock you out of the running for a leadership job: 1 – Your opening line was boring. By Laura Smith-Proulx.

Top 5 Blog Posts of 2009

Learning Voyager

Ideal Strategies Interactions - Creative Strategies for Business Judith M. Michael Lee Stallard Mission Minded Management Riding On Dragons Strengths-Based Management Talking Story with Say Leadership Coaching The Chief Happiness Officer The Engaging Brand The M.A.P. Where's My Job?" ► May (8) The Five Stories Every Job Hunter Must Be Ready to. According to the metrics on Google Analytics, here they are, the Top 5 from Here We Are.

2009 43

Is It Time For Your Resume Checkup?

Career Solvers

This month my Career Collective colleagues are discussing tactics for giving your job search strategy a mid-year checkup. In today’s challenging economy, job seekers will need to implement a strong self-marketing campaign in order to get noticed in a crowded job search space. Below are five strategies for crafting a more powerful presentation of your qualifications to get noticed faster and accelerate your job search.

2011 75

How to Make a Business Case for Hiring Military Veterans #SHRM16

Workology

Yesterday at the Annual SHRM Conference, I attended the session, “A Business Case for Hiring Veterans: Designing and Implementing a Veteran Hiring Strategy.” ” The session was led by Lida Citroen , a personal branding expert who is one of the leading experts on military recruiting and transitioning. Look beyond job boards and find ways to engage them. How to Start Creating a Military Hiring Strategy.

Receiving 100s Of Rejections To Your Applications? Read This!

Career Realism

I am sure you must be very frustrated when you receive 100s of rejections to your job applications. Related: How To Turn Job Rejection Into An Advantage. I am a manager with PwC Consulting in their strategy consulting department. Have you been secretly sneaking out of your bed to check Monster.com or Indeed.com for new jobs and making your applications even before checking out the job descriptions? Fake Jobs! Yes, I just said it; fake jobs!

2016 63

Take a Ride in the Elevator Before You Interview | CareerSolvers

Career Solvers

For example, being proficient in Microsoft Project can position a project manager as a candidate that gets the job done expeditiously and in turn saves time, money, and resources. Use accomplishment-focused, metrics-driven examples to support your strengths. Just like the resume, the pitch must include proof that you have successfully completed job relevant tasks. A good strategy is to marry a strength with a specific example to prove that you are accomplished at what you do.

2010 62

Switching Careers at the Executive Level

Jennifer Anthony

In fact, according to Execunet’s 2009 Executive Job Market Intelligence Report, 94 percent of the senior-level executives surveyed would consider switching industries. In order to make a lateral move to another career, you’ll need to get to know the new career just as well as you know the old one, including the customers, products, metrics and process, among other aspects. Of course, you won’t have decades to get the job done.

2009 122

14 Reasons I Won't Follow You On Twitter [Revisited]

Executive Career Brand

Meg Guiseppi, C-level Executive Job Search Coach — Resume, Biography, Branding, Online Identity & ROI Value Communications Blog Home Intro Personal Branding 360 Reach Personal Brand Assessment Why hire a Reach Certified Personal Branding Strategist? Follow people based upon your own goals for communicating your personal brand and leveraging Twitter. Personal branding is about creating emotional connections.

2010 214

Could Your Executive Resume Actually Be Too Short?

Jennifer Anthony

Posted on November 5, 2009 by Jennifer Anthony Guest Article by: Laura Smith-Proulx Designated Resume Rockstar Most job hunters remember the days of single-page resumes, when hiring professionals warned them that any document daring to breach this “rule&# would be quickly eliminated from consideration. Fast forward to the rapid-fire job market of today, and you’ll find that things have changed considerably. Job Search Success System Are you a do-it-yourself type?

2009 100

How Do the Best Executive Resumes Win Interviews?

Career Realism

In the midst of an executive job search but gaining little to no traction? The problem might be the brand message within your leadership resume. Powerfully written, superior-quality executive resumes—those that clearly position job seekers as must-have leaders in their field—contain specific language that distinguishes candidates at a high career level. A better strategy? Work closely with executives on strategies for entering new markets.”.

2012 74

Want Stronger Results? Try A Networking Resume

Career Realism

Trying to engage high-level decision-makers in your job search? A Networking Resume — a powerful sound bite that encapsulates your career in a single page and gets more traction in your search by supplying a quick picture of your bottom-line brand value. It’s especially useful for job hunters in the midst of person-to-person contact who want to avoid the hassle of tracking multiple sheets of paper.

2013 63

“Kiss Me I'm Irish” Carnival of HR

Workology

Book Connect Blogging4Jobs HR + Social Media + Job Search = Blogging4Jobs Business Events OKC Featured Networking Gen Y Guest HR Job Search Social Media Categorized | HR , Networking “Kiss Me I’m Irish&# Carnival of HR Posted on 17 March 2010. Value beyond metrics. Bryan Wempen debuts in his first carnival providing us tools to use in the job search. Check out his post, The RollerCoaster and the Reality of Sudden Job Loss.

2010 65

Are You Making the Top 3 LinkedIn Profile Errors?

Career Realism

9 Advantages to Subscribing to Our Site Career-Rx Interview Prep Tool 10 Steps to a Job Search Career Personality Test Attitude Adjustment Twitter 101 Am I Money Quiz Job Search Engine CAREEREALISM Toolkit Contact Us 9 Reasons to Subscribe FREE Webinars Premium Career Tools C3 = Career Coaching Clinic 144-Page e-Book Full-Service Career HMO ABOUT ABOUT US FAQ NEWS & MENTIONS OUR TEAM PRIVACY POLICY WHY WE EXIST AM I MONEY? How do you find a job today?

2010 87

Quick Fixes to Improve Your LinkedIn Profile

Career Realism

However, if it’s been a few months and you still have a bare-bones profile , the less likely it will generate any results for your job search , and even if it does attract visitors, they’ll quickly leave to find someone more interesting. The reality about LinkedIn is this: it’s an amazing job search tool that brings you new leads, impresses your network, and entices recruiters to call— but only if you use it in a way that promotes your professional image.

2012 87

“Kiss Me I'm Irish” Carnival of HR | Blogging4Jobs

Workology

Book Connect Blogging4Jobs HR + Social Media + Job Search = Blogging4Jobs Business Events OKC Featured Networking Gen Y Guest HR Job Search Social Media Categorized | HR , Networking “Kiss Me I’m Irish&# Carnival of HR Posted on 17 March 2010. Value beyond metrics. Bryan Wempen debuts in his first carnival providing us tools to use in the job search. Check out his post, The RollerCoaster and the Reality of Sudden Job Loss.

2010 61

Know Your Value: Don't Undersell Yourself on Your Resume

Resume Writing

Resume Writing Blog: Creating Prints Master Resume Writer | Certified Resume Writer | Expert provides free resume writing information, resume help, tips, advice, career job searching tools, online social networking via this Resume Blog, Resume Writing Blog, Career Blog. Many job seekers, especially those who don’t work at a job where metrics are directly involved with their role, will often fail to promote the difference they have made.

2010 58

Is Your Resume Ready for a Recruiter?

Career Realism

9 Advantages to Subscribing to Our Site Career-Rx Interview Prep Tool 10 Steps to a Job Search Career Personality Test Attitude Adjustment Twitter 101 Am I Money Quiz Job Search Engine CAREEREALISM Toolkit Contact Us 9 Reasons to Subscribe FREE Webinars Premium Career Tools C3 = Career Coaching Clinic 144-Page e-Book Full-Service Career HMO ABOUT ABOUT US FAQ NEWS & MENTIONS OUR TEAM PRIVACY POLICY WHY WE EXIST AM I MONEY? How do you find a job today?

2010 87