How to Write a Dazzling LinkedIn Summary

Executive Career Brand

No matter, most anyone with a career or doing business in any way needs a complete LinkedIn profile. Those who are easily found online because their LinkedIn profiles are fully populated with keyword-rich content are way ahead of the game, should they suddenly be out of a job.

2016 229

Why Is My Executive Job Search Taking So Long?

Executive Career Brand

Researching helps you uncover the all-important relevant keywords and phrases you’ll use in your job search content to boost your personal SEO (Search Engine Optimization), making you more findable online. Be specific with examples and metrics. and any other content they put online.

2017 178

How to Build Personal Brand Content for Executive Job Search

Executive Career Brand

When preparing for executive job search, your mission is to create content for various purposes, and build an executive brand communications plan that reinforces your unique promise of value to your target employers, across diverse channels online and off-line.

2015 225

7 Reasons NOT to Copy Someone Else’s LinkedIn Profile

Executive Career Brand

Somehow, because it’s right in front of you, online for all the world to see, you don’t think of it as stealing. But, beyond the moral issue of plagiarism, swiping content and using it on your own LinkedIn profile, or anywhere online or off-line, is very serious.

2014 249

Does LinkedIn Make the Executive Resume Obsolete?

Executive Career Brand

They spend a significant part of their days searching online for candidates, and a significant part of that time specifically on LinkedIn. So, if you have a strong online presence, with a LinkedIn profile (and other online profiles, personal website, web resume, social media activity, etc.),

2014 205

Deadly LinkedIn Mistake: Generic, Short Summary Section

Executive Career Brand

Some ways to show your personality in the content: Include a few specific examples (with metrics, if possible) of past contributions that benefited your employers, using the Challenges – Actions – Results (CARs) method.

2015 178

Want a Successful Executive Job Search? Run It Like a Small Business

Executive Career Brand

Consider what Tom Peters, a business management guru credited with inventing personal branding 20 years ago, said in his article “ The Brand Called You “: “You’re branded, branded, branded, branded. ” His advice perfectly applies to job search and career management.

2017 132

Executive Brand Resume: Differentiate Your ROI Value Above the Fold

Executive Career Brand

Executive Brand Resume: Differentiate Your ROI Value Above the Fold is a post from: Executive Career Brand. If you’re not working from research you’ve done on the needs and challenges of a short list of target employers, you can’t possibly create career marketing documents that will hit home with them. Remember that a resume is not meant to be a long document outlining every bit of your career history. and your online footprint in general.

2010 124

16 Deadly Executive Job Search Mistakes

Executive Career Brand

Meg Guiseppi, C-level Executive Job Search Coach — Resume, Biography, Branding, Online Identity & ROI Value Communications Blog Home Intro Personal Branding 360 Reach Personal Brand Assessment Why hire a Reach Certified Personal Branding Strategist?

2010 243

How to Get the Best LinkedIn Recommendations

Executive Career Brand

Meg Guiseppi, C-level Executive Job Search Coach — Resume, Biography, Branding, Online Identity & ROI Value Communications Blog Home Intro Personal Branding 360 Reach Personal Brand Assessment Why hire a Reach Certified Personal Branding Strategist?

14 Reasons I Won't Follow You On Twitter [Revisited]

Executive Career Brand

Meg Guiseppi, C-level Executive Job Search Coach — Resume, Biography, Branding, Online Identity & ROI Value Communications Blog Home Intro Personal Branding 360 Reach Personal Brand Assessment Why hire a Reach Certified Personal Branding Strategist? But to some people, that’s an important metric, and that’s perfectly fine.

2010 205