Remove Job Search Remove Metrics Remove Online Reputation Management Remove Strategy

Want a Successful Executive Job Search? Run It Like a Small Business

Executive Career Brand

If you’ve been in a job search for a while, and not much is happening, you’d be wise to re-jig your strategy, and start thinking of running your job search like it’s a business. That’s what wise job seekers do. They know that, when you’re job hunting, you’re essentially a solopreneur. To be in business today, our most important job is to be head marketer for the brand called You.” Think of your job search as a business.

2017 106

How to Write a Dazzling LinkedIn Summary

Executive Career Brand

Over the years, I’ve reviewed many LinkedIn profiles of executive job seekers. These job seekers are neglecting a golden opportunity to tell their personal brand story. Maybe they’re not actively job seeking, or just beginning a search. No job is permanent these days. Those who are easily found online because their LinkedIn profiles are fully populated with keyword-rich content are way ahead of the game, should they suddenly be out of a job.

2016 193

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Personal Branding: How to Brand Your LinkedIn Summary Section

Executive Career Brand

[The following article was originally published for my Personal Branding Expert gig on Job-Hunt.org.]. Becomes a means of passive job search, to help you get found by recruiters and hiring decision makers through the relevant keywords you’ve strategically placed in the various sections of your profile. ? and metrics?driven They both service different purposes in your job search.

2014 203

Does LinkedIn Make the Executive Resume Obsolete?

Executive Career Brand

After all, people searching for viable candidates like you will likely see your LinkedIn profile before they ever reach out to you and request your resume. They spend a significant part of their days searching online for candidates, and a significant part of that time specifically on LinkedIn. The cost of social recruiting is minimal (compared to posting on job boards) and opens them to a much larger pool of potential candidates.

2014 190

The World’s Best Executive Resume Is Not Enough

Executive Career Brand

if you’re not using it with executive job search best practices. It’s targeted, contains value-driven metrics and relevant keywords, and positions the job seeker as a good-fit candidate for the kinds of jobs he’s seeking. Yet the job seeker complains to me that he’s gotten ZERO RESPONSE to it. When I ask him how he’s using his resume, he says he’s responded to hundreds of job postings on the job boards.

2013 183

Is the Executive Resume Dead or Dying?

Executive Career Brand

Resumes have morphed over time from being a career history document often leading with an objective statement – to a career marketing communication showcasing relevant achievements, branding and metrics, to link good fit with value proposition. A traditional “paper&# resume seems to have less value in job search today. For most job seekers, emailing a digital version of their resume has replaced snail mailing a hard copy. Is the Executive Resume Dead or Dying?

2011 207

Executive Brand Resume: Differentiate Your ROI Value Above the Fold

Executive Career Brand

It’s a marketing document designed to align your qualities and qualifications with your target employers’ requirements and needs, while differentiating the value you offer over your competing job seekers. I use the word “resume&# loosely to refer to whatever career marketing materials are the first things people see about you – online or on paper. and your online footprint in general. Which brings me to “above the fold&# resume writing strategy.

2010 145

14 Reasons I Won't Follow You On Twitter [Revisited]

Executive Career Brand

Meg Guiseppi, C-level Executive Job Search Coach — Resume, Biography, Branding, Online Identity & ROI Value Communications Blog Home Intro Personal Branding 360 Reach Personal Brand Assessment Why hire a Reach Certified Personal Branding Strategist? Working from a Twitter strategy will save you time and allow you to get the most value from it. But to some people, that’s an important metric, and that’s perfectly fine.

2010 214